We needed a way to communicate several key points about our new K2 Site Overhaul to internal senior leadership and school districts in order to help sales and evangelism of our newly adopted user-centered design processes and principles. I suggested the idea of creating a website to share out, and I designed, wrote, and developed the site for NGL in Webflow.
• UX, Planning, Visuals, and Copywriting
• We did not have a budget or resources for a home-grown website using our own codebase.
• Sales needed something to show school districts yesterday, so time was of the essence.
✓ Created and wrote a visual story in website form with no budget and with time limitations, to help evangelize and communicate the K2 overhaul project to senior executives, colleagues, and school districts.
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